BOOORA Institute

BOOORA INSTITUTE · PSYCHOLOGY · MENTORING · CREATIVITY

The woman you are today deserves space.

BOOORA Institute is a space for women rebuilding themselves after motherhood. Co-founded by artist Mari Salmonson and psychologist Cecília Junqueira, it brings together psychology, mentoring and creativity so each woman can recognize who she is now and create paths that feel like her own.

Who are you now?

Motherhood opens a season full of change. You also deserve time to listen to yourself. At BOOORA, your stories, desires and ideas find welcome and direction.

Express · Understand · Organize · Move

The Journey: one path, many ways in

Start from where you are. Each experience accompanies a moment of the journey and helps turn discoveries into movement.

01 · Recognize: Mapas de Si

Looking at your story, your desires and the different versions of yourself that live within you.

02 · Reawaken: Despertar

Experimenting, making room for curiosity and noticing what is asking to move.

03 · Integrate: Mergulhar

Turning insight into choices, direction and practice for the life that exists now.

BOOORA in Network

Gatherings to create, talk and make new connections. A living network to take your ideas further.

• LABooora: creativity and experimentation labs.
• Conexão em Rede: gatherings, exchanges and new possibilities for collaboration.
• Papo de Puérperas: conversation and support for life after a baby is born.
• Yapo & BOOORA: Brazilian culture, authorship and creative paths.
• Veredas: social journeys of identity, repertoire and creation.

Who we are: art and psychology, listening and movement

Cecília Junqueira

Psychologist and career mentor. Listening, depth and strategy to turn identity into possible choices.

Mari Salmonson

Artist and creative director. Imagination, expression and storytelling to give shape to ideas that are being born.

In their words

"I did not even know I could be as complex as I am. The meetings were wonderful and always a breath of fresh air in the middle of the routine."
Anna, São Paulo · Mapas de Si

"After my children turned five, I stopped to look at myself and did not know what was there. BOOORA helped me see the mirror clearly."
Raquel, Santos · Despertar

"The artistic mentoring helped me open my horizons and make art with intention and connection to myself, not only for what sells, but for what has real purpose for me."
Martina, Florianópolis · Yapo & BOOORA

What in you is asking for space?

A question, an idea, a wish to begin: all of it has a place here. Tell us where you are.

Talk to BOOORA on WhatsApp · Instagram @booora.institute